Celebrity wedding planner Mindy Weiss, known for organising weddings for Selena Gomez and Benny Blanco, Finneas, Justin Bieber and members of the Kardashian family, has partnered with Ring Pop to launch a wedding-themed collection of the ring-shaped lollipop sweets. Ring Pop has long been associated with playful marriage proposals, and the tie-up formalises that connection by extending the brand into other wedding milestones such as engagements, bachelorette parties and receptions, reflecting a wider trend of packaging and novelty items being tailored to the booming wedding industry.

The Wedding Collection comes in three flavours — "First Kiss" watermelon, "Main Squeeze" citrus and "Berry in Love" strawberry — each wrapped as a favour bearing phrases such as "Off the Market" and "I Said Yes". The sweets also feature lighter-coloured gems designed to avoid staining lips or teeth. Weiss acted as creative director, shaping the packaging and gem colours, while Bazooka Brands' marketing director Joanna Firestone said the collaboration formalised a trend they had already observed among customers. The range launches exclusively in David's Bridal stores and online via Amazon, in 15-count and 50-count bags.