Central Cee has released a new single, 'The Team', in partnership with Coca-Cola to mark the opening weekend of the Premier League season. The track was made for Coca-Cola's "Taste Every Second" campaign and sees the West London rapper adopt a club-focused electronic sound, produced by regular collaborator p-rallel, to capture the emotional highs and lows of football fandom rather than being a straightforward football anthem.

In an interview to accompany the launch, Central Cee described the song as reflecting the "unconditional love" fans have for their clubs, comparing the energy of live performance to that of a footballer walking onto the pitch. He also discussed his creative process, saying he prefers to wait until inspiration feels genuine rather than forcing studio sessions, and reflected on the importance of building a small, trusted team around him since early in his career, noting it was just him and his manager for a long period before gradually expanding.