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Charli XCX shares reflective new single ‘Camera’ with video directed by Aidan Zamiri and starring Vincent Cassel
Charli XCX has released a new single, "Camera," accompanied by a music video directed by frequent collaborator Aidan Zamiri and starring French actor Vincent Cassel. The track is the latest preview of her forthcoming album "Music, Fashion, Film," due for release on 24 July via Atlantic, and sees the singer reflecting on her insecurities about pursuing acting alongside her music career.
Described as a restrained, guitar-led electronic pop track, "Camera" moves away from the harder club sound of "Brat" towards something more personal, with lyrics questioning whether she should try to be "a girl on the screen" as she turns 34. The accompanying video shows Cassel as a frustrated actor on a film set, referencing his famous pose from "La Haine," while Charli directs from behind a large studio camera. The single follows previous album previews "Rock Music," "SS26" and "Wink Wink," and comes ahead of Charli's headline debut at Reading & Leeds and a North American arena tour with Underscores beginning in September.
In short
- Charli XCX releases new single "Camera" ahead of album launch
- Video directed by Aidan Zamiri stars actor Vincent Cassel
- Album "Music, Fashion, Film" out 24 July via Atlantic
Explained simply
Charli XCX is a British pop artist known for her experimental approach to electronic music and frequent collaborations. In 2024, she released the album "Brat," which became a significant cultural moment through its harder, club sound. She is now working on a new album called "Music, Fashion, Film," due for release in July.
Beyond her music career, Charli has pursued acting for several years, creating an ongoing tension between these two creative ambitions. As she reflects on her career, she has begun to publicly consider which path deserves priority in her life. The new album "Music, Fashion, Film" is set to explore this intersection between her different artistic pursuits.
"Camera" marks a clear departure from the harder club sound of "Brat," moving towards something more introspective and restrained. The single finds Charli wrestling with self-doubt about acting, questioning whether she should pursue this as a serious career path. This more personal tone signals a different artistic direction and previews the themes of the forthcoming album.
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