Cliff Richard doesn’t know what ‘GTA 6’ is – despite ‘Devil Woman’ sync resurgence
Cliff Richard’s ‘Devil Woman’ has gained new listeners after appearing in a showcase for Grand Theft Auto 6, but Richard says he does not know what the game is. The renewed attention has introduced the song to younger listeners and shows how music featured in major game releases can find a new audience.
The 26-minute showcase, released with Netflix, drew more than 31.1 million views there in its first few days and a further 33 million on YouTube. ‘Devil Woman’ streams rose by 325 per cent among Gen Z listeners, while Depeche Mode’s ‘People Are People’ saw a 190 per cent increase in global streams. The showcase also featured Captain & Tennille’s ‘But I Think It’s a Dream’, whose global streams reportedly surged by 130,730 per cent.
In short
- ‘Devil Woman’ streams rose 325 per cent among Gen Z listeners.
- Cliff Richard says he does not know what Grand Theft Auto 6 is.
- The game showcase drew over 64 million views across Netflix and YouTube.