Luke Steele from Empire Of The Sun stated during a festival interview that he actively incorporates artificial intelligence into his music production and believes the technology benefits musicians who understand how to utilise it effectively. He characterised AI as equivalent to other production tools and argued that artists resistant to the technology should reconsider their stance, dismissing concerns about environmental costs.

Steele's advocacy reflects a division within the music industry. Whilst he frames AI adoption as inevitable and advantageous, numerous established artists have expressed strong opposition, and platforms are implementing protective measures including royalty restrictions on fully algorithmic compositions, content labelling systems, and requirements for artist consent before using their work with AI. Industry bodies continue pushing for formalised protections as algorithmic music submissions accelerate.