A Windows PC displaying a Wendy’s advert in Vancouver appeared to suffer a software error involving Microsoft’s Phone Link application, creating an incongruous scene beside promotion for a Dill Pickle Chicken Sandwich. The incident matters chiefly as a light-hearted example of public digital signage relying on general-purpose Windows software, which can expose glitches to customers.

The Register reported that the affected process was PhoneExperienceHost.exe, part of Phone Link, which connects Windows computers with Android phones and iPhones for notifications, messages and calls. Phone Link began as “Your Phone” in Windows 10 and normally has limited resource use; likely remedies for the apparent memory-related error include restarting the device or investigating software conflicts.