GameStop’s initially criticised prices for Pokémon’s 30th Anniversary trading card collection now appear comparatively reasonable as supplies remain scarce and resale prices rise. Although the retailer’s prices are still expensive, it may currently offer the most accessible option for collectors unable to find products at recommended retail prices.

Elite Trainer Boxes reportedly sell for £125–£170 at Minneapolis card shops, while TCGPlayer lists an official market price of $172. Scalpers, unpredictable restocks and bulk purchasing have contributed to shortages, despite Pokémon producing the set in unprecedented quantities; prices could fall if supply improves or high pull rates discourage resellers.