Grand Theft Auto 5 has sold roughly 230 million copies since its 2013 release, a figure that means its average annual sales outstrip the entire lifetime totals of most other blockbuster games. The milestone underscores the extraordinary and unusual staying power of Rockstar Games' title, which continues to sell strongly more than a decade after launch across multiple console generations and PC.

The scale of the figure is striking when set against the games industry's usual sales curve, where even hit titles tend to see sales taper off sharply within a few years of release. GTA 5's sustained performance has been driven by repeated re-releases on new hardware and the enduring popularity of its online multiplayer mode, helping it remain one of the best-selling entertainment products of all time as anticipation builds for its eventual successor.