Independent Talent Group Buys Into Sports Agency Tongue Tied Management
Independent Talent Group has bought a stake in Tongue Tied Management, a UK sports talent agency led by founder Jo Tongue. The investment represents ITG's strategy to expand its entertainment and sports representation business, particularly in fast-growing areas like women's sport, and follows ITG's own backing by private equity firm Sienna Private Equity last December.
TTM represents a diverse roster including athletes Jill Scott and Dion Dublin, Manchester United coach Michael Carrick, and broadcaster Hayley McQueen. The deal enables TTM's clients and team to access ITG's broader network whilst maintaining the agency's distinctive culture and personal client relationships. ITG, founded by Duncan Heath, is simultaneously expanding across entertainment and sport sectors, recently establishing a studio partnership with former BBC News boss Deborah Turness.
- ITG invests in sports agency TTM to build Europe's leading entertainment and sports talent group
- TTM represents athletes, coaches and broadcasters in the growing women's sport sector
- Expansion reflects ITG's push to merge entertainment and sports talent with long-term relationship focus