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Kesha on Her First Lingerie Campaign as an Independent Artist: ‘My Whole Body Is Finally All Mine’

Billboard ·

Kesha has launched her first lingerie campaign as an independent artist, partnering with Adore Me while on her Freedom Tour. She says the collaboration reflects a new sense of autonomy after gaining greater control over her music and career, linking personal freedom with confidence in her body.

The campaign features six items from Adore Me’s After Hours collection, including lingerie, sleepwear and underwear, priced below $65. Sizes range from XS to 4X and 30A to 46DDD; Kesha is also reworking her catalogue for the tour and building her own independent label, Kesha Records.

  • Kesha fronts Adore Me’s After Hours collection.
  • She links the campaign to artistic independence.
  • The six styles cost under $65.

New here? Start with this

Kesha is an American singer and songwriter known for hits including “Tik Tok” and “Die Young”. She began her career signed to a major record label, where the company had significant influence over how her music was released and promoted.

She has since pursued greater independence in her career, including setting up her own label, Kesha Records. Adore Me is a lingerie and sleepwear company, and the campaign connects its clothing with Kesha’s public focus on control over her work and confidence in her body.

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