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Harman launches invite-only Drops music discovery app in the US
Harman, a Samsung subsidiary, has launched Drops, an invite-only music discovery app in the US that uses a TikTok-style vertical feed of song clips. It aims to make finding music feel more social by letting people share specific moments and recommendations with friends.
Clips last 10 to 30 seconds and appear with lyrics, artwork and captions. Users can follow, message and share tracks, then listen to full songs through Apple Music, Qobuz or TIDAL; Drops says plays are reported to rights holders and count towards streams on partner services.
In short
- Harman has launched invite-only music app Drops in the US.
- Users swipe through 10 to 30-second song clips.
- Full tracks link through major streaming services.
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Originally published by TechCrunch as “Meet Drops, the new music app bringing back the fun of sharing songs with friends”.