Microsoft says LG has agreed to immediately disable McAfee trial pop-up notifications shown to some Windows 11 users after connecting LG monitors. The intervention matters because the complaints concerned software and advertising being introduced through a driver-update process without users clearly choosing to install LG’s app first.

Reports dating back to 2024 said connecting an LG monitor could silently install LG driver updates and the LG Monitor App Installer, which then displayed promotions for McAfee and LG applications. LG said McAfee itself was only installed after explicit user consent, while Microsoft’s Windows chief Pavan Davuluri said the company would continue improving its work with hardware partners; similar automatic companion-app installations have also been reported with Dell Alienware monitors.