Mulberry handbag sales rise as Princess Kate renews interest in brand
Mulberry’s handbag sales have risen as the British brand gains renewed attention, with the article linking the trend partly to Princess Kate’s public appearances carrying its bags. The figures suggest interest is growing in several markets, while Kate’s repeated use of the designs has helped keep them visible.
Sales increased by 18 per cent over six months, including a 10 per cent rise in the UK, while handbag sales in the US were up 28 per cent. The article highlights Kate’s green Amberley Satchel in Belfast and her Bayswater Tote in Wales, as well as past appearances with other Mulberry styles; it also notes Zara Tindall has worn the brand’s Amberley clutch.
In short
- Mulberry handbag sales rose 18 per cent in six months.
- US handbag sales were up 28 per cent.
- Kate has recently carried the Amberley Satchel and Bayswater Tote.
Explained simply
Mulberry is a British fashion company best known for leather goods, especially handbags. Its designs include the Bayswater and Amberley, and the brand sells to customers in Britain and overseas.
Princess Kate’s public appearances can bring attention to the clothes and accessories she wears, while Zara Tindall has also been seen carrying Mulberry. This matters to the company because greater visibility may encourage shoppers to take an interest in its products, although sales can be influenced by many factors.
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Originally published by Daily Mail as “Mulberry is back! Princess Kate is regularly seen holding this British handbag brand – and now they’re flying off the shelves”.