‘RuPaul’s Drag Race UK: All Stars’ Set to Premiere on WOW Presents Plus (EXCLUSIVE)

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‘RuPaul’s Drag Race UK: All Stars’ Set to Premiere on WOW Presents Plus (EXCLUSIVE)

Developing story first seen 2 hours ago

Variety · 2 hours ago

"RuPaul's Drag Race UK" is leaving the BBC for World of Wonder's own streaming service, WOW Presents Plus, with a first-ever spin-off, "RuPaul's Drag Race UK: All Stars," set to launch in autumn 2027. The move follows reports that the BBC was axing the show amid budget cuts, and marks the first time the UK franchise will stream exclusively on WOW's platform rather than a national broadcaster, coming as the wider "Drag Race" franchise posts record viewing figures worldwide despite what its producers describe as a hostile political climate for LGBTQ+ communities.

The current eighth series of "RuPaul's Drag Race UK," which has just launched on BBC Three, notched the franchise's second-highest-rated premiere ever behind Season 6, an 8.8 IMDB score, and a 20% rise in WOW Presents Plus viewership. The "All Stars" edition will stream globally, including in the UK for the first time, alongside all eight existing UK series and three series of "RuPaul's Drag Race UK Vs The World." It follows a record-breaking 18th season of the flagship US show, won by Myki Meeks and nominated for 11 Emmys, plus double-digit growth for spin-offs in Canada, Australia, Mexico and France; World of Wonder co-founders Fenton Bailey and Randy Barbato said the franchise remains "a lifeline, a safe space and a celebration" for its audience.

  • UK "Drag Race" leaves BBC for WOW Presents Plus from autumn 2027
  • New "All Stars" spin-off will premiere globally, including in the UK
  • Move follows record ratings and growth across the global franchise

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RuPaul's Drag Race UK began as a British spin-off of the American reality competition RuPaul's Drag Race, in which drag performers compete in design, comedy and performance challenges to be crowned the winner. It has aired on the BBC since 2019, alongside related spin-offs such as Drag Race UK Vs The World. The franchise as a whole is owned by production company World of Wonder, which also runs its own subscription streaming service, WOW Presents Plus, where much of the wider Drag Race output is already available outside the UK.

The BBC has broadcast the UK edition free-to-air, while WOW Presents Plus operates as a paid streaming platform aimed at fans of the broader franchise worldwide. Drag Race as a format has grown into a large international franchise, with local versions produced in several countries alongside the original US series, and it has built a strong following particularly among LGBTQ+ audiences.

The story matters because any change in how or where a popular television format is distributed can affect who is able to watch it, how it is funded, and its relationship with a long-running broadcast partner. It also comes at a time when British broadcasters, including the BBC, face pressure over budgets, and when producers of the franchise have spoken about the environment facing LGBTQ+ communities more broadly.

Both sides, in good faith

The strongest fair case each way — we don't pick a winner.

The case for

Supporters of the move can point to the record viewing figures, rising IMDB scores and 20% growth in WOW Presents Plus viewership as evidence that the franchise's core, engaged fanbase is already migrating to streaming, making a dedicated platform a natural next step rather than a retreat. Consolidating all eight UK series, three 'Vs The World' seasons and a new All Stars spin-off under one roof gives World of Wonder full creative and commercial control over a global LGBTQ+ franchise, free from the scheduling constraints, budget pressures and commissioning uncertainty of a public broadcaster. Producers can also argue that, at a moment they describe as politically hostile to LGBTQ+ communities, owning the platform outright offers more stability and insulation from external pressures than depending on a broadcaster undergoing its own budget cuts.

The case against

Those wary of the move can reasonably argue that leaving the BBC, a free-to-air public broadcaster, for a subscription-only streaming service risks narrowing access to a show that has built its cultural significance partly through being widely and freely available, including to viewers who might not otherwise seek out LGBTQ+ content. They may see the departure, prompted by reported BBC budget cuts, as a loss for British public broadcasting's role in showcasing diverse voices, and worry that gating the franchise behind WOW Presents Plus could reduce its visibility and cultural impact even as global viewing figures rise. There is also a legitimate concern that shifting from a trusted national broadcaster to the franchise's own commercially-run platform changes the show's relationship with UK audiences, from a shared public offering to a paid product controlled entirely by its own producers.

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