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Self-Made Millionaire Says Buying GTA 6 Saves You $5,000
British entrepreneur Mark Tilbury joked that buying Grand Theft Auto 6 could save players $5,000 by giving them many hours of entertainment for less than the cost of going out. The calculation is tongue-in-cheek, but it highlights the game’s potential value for players who spend a long time exploring its world.
Tilbury used the $99.99 Ultimate Edition price and estimated 80 hours of play, or 200 hours with side missions and exploration, to put the cost at about $1.25 or 50 cents per hour. He compared 50 evenings of play with spending $100 on each night out. GTA 6 is due for release on 19 November, and its expected scale has fuelled reports that publishers hope it will influence game pricing.
In short
- Mark Tilbury says GTA 6 could save players $5,000.
- His estimate assumes 50 evenings of play instead of nights out.
- The game is due for release on 19 November.
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The case for
For players who enjoy open-world games, GTA 6 could offer many hours of entertainment at a relatively low cost per hour, especially if they explore beyond the main story. Compared with frequent nights out, the purchase might also help some people spend less on leisure, making Tilbury’s comparison a playful illustration of potential value.
The case against
The savings claim depends on assumptions: players may spend far fewer than 200 hours with the game, and a night out is not directly comparable because it offers social experiences the game does not. The $5,000 figure also treats money not spent on outings as money saved, though players might otherwise choose cheaper activities or spend the money elsewhere.
Explained simply
Grand Theft Auto is a long-running series of open-world video games made by Rockstar Games. Players follow stories set in fictional cities and can also explore, take on side activities and spend time in the game world.
Mark Tilbury is a British entrepreneur who makes online videos about business and money. His comparison uses the price of a game edition and estimated playing time to illustrate how entertainment costs can vary; the amount saved depends on what someone would otherwise spend.
The series’ large audience and the scale of its games can make each new release influential for the video game industry. Publishers may watch how players respond to its price and content when considering how to price other games.