Take-Two expects to make as much as $3.5 billion during the GTA 6 launch period

Take-Two expects net bookings of $3.35 billion to $3.5 billion in its current financial quarter, with the launch of Grand Theft Auto 6 driving the forecast. The projection signals the scale of the release for the publisher, though it is slightly below analysts’ $3.51 billion estimate.

CEO Strauss Zelnick said the launch was ten days away and pre-orders were reaching unprecedented levels, but the company has declined to disclose their total. The previous quarter’s net bookings were $1.60 billion, down 18% year on year and below expectations; Take-Two said NBA 2K27 performed below its forecast, with Zelnick suggesting anticipation for GTA 6 may have affected sales. The company expects $8 billion to $8.2 billion in net bookings for its full 2027 financial year.