Target’s Pokémon Trading Card Game event on 27 September drew large crowds and left some parents angry when children could not get cards or tins. The disappointment was heightened by expectations that families would receive priority, but Target had not publicly promised a family event or preferential treatment.

The first roughly 100 attendees were meant to receive vouchers for two tins, while goodie bags included a Mewtwo promotional card, a history booklet and a drawing kit. Some parents arrived shortly before the event and found queues of more than 200; arrangements also varied between stores, with some issuing tickets at opening and others lacking promotional cards or giveaways. The article says unofficial screenshots and restocking-group posts helped spread the mistaken “family event” description, while checking with a local store could have clarified its arrangements.