Telemundo World Cup Viewing By Non-Spanish Speakers Proves U.S. Appetite For Soccer, NBCUniversal Exec Cesar Conde Says
Cesar Conde, chairman of NBCUniversal News Group, says soccer has indisputably reached “critical mass” in the United States. One sign, he said, is how many non-Spanish speakers have “woken up” to NBCU’s coverage on Telemundo and Peacock. Speaking at Telemundo’s Playmakers event at NBCU’s 30 Rock headquarters Wednesday, Conde noted the size of World Cup…