Jimmy Page has recalled clashing with a designer over an early pitch for the artwork of Led Zeppelin's 1973 album Houses of the Holy, after finding the concept insulting to the band's music. The anecdote underlines how meticulous Page was about every aspect of Led Zeppelin's output, from his studio production techniques to the way the band was visually represented.

According to Page, a designer known as Storm arrived with a picture of a green tennis court and racquet, explaining the pun that the band's music was a "racket". Page took this as an insult and threw him out, saying they never worked with him again and instead used a different designer for the finished cover. He contrasted this with his meticulous approach to Led Zeppelin's sound, citing his time honing improvisational ideas in The Yardbirds and a studio argument with engineer Glyn Johns over using backwards echo on the track "You Shook Me".