This PC Gamer opinion piece argues that ZeniMax Online Studios, the developer behind The Elder Scrolls Online, has been treated poorly by its parent company Microsoft on two separate occasions within a two-year span. The article frames these events as unfair blows to a studio the writer feels merited better treatment, reflecting wider concerns about how Microsoft has managed the game studios under its ownership.

The substantive detail of the argument, however, is not available in the supplied text. The provided article content consists almost entirely of PC Gamer's site navigation, membership sign-up prompts and menu links rather than the body of the piece itself, so the specific incidents, dates and figures underpinning the "sucker-punched twice" claim cannot be summarised from what was given.