“This has got to be the most awesome toaster ever”: Saber on building upon hits like Warhammer 40,000: Space Marine 2
Saber Interactive, the studio behind Warhammer 40,000: Space Marine 2, has spoken about how the game's success has reshaped its business and reputation. In an interview with The Game Business, chief creative officer Tim Willits said the hit "literally changed everything" for the studio, altering both how the team makes games and how the wider industry views them. The comments matter because they illustrate how a single major success can raise expectations and open doors to further high-profile licensing deals.
Willits said Saber is now in the fortunate position of turning down more offers than it can accept, hinting that unnamed "major license" holders have approached the studio. He argued that established brands such as Hellraiser, Space Marine and World War Z make it easier to get projects off the ground than original intellectual property, and claimed Paramount is even weighing another World War Z film off the back of the game's success. The article's author adds a note of frustration, lamenting that relying on pre-existing properties leaves little room for original surprises.