Forza Horizon 6 has introduced a new Italian Exotics Dealership, added alongside the Italian Exotics Festival Playlist, which offers players a rotating selection of three Italian-made supercars, including rare exotics normally only obtainable through wheelspins. The addition gives players a more reliable way to acquire prized vehicles from Italian manufacturers without relying purely on chance-based rewards.

The dealership is located northeast of the stadium in the far west of the game's map, within the Shimanoyama region, and is marked with a distinctive bluey-purple circular icon. Its stock changes regularly and, at the time of writing, included the 1969 Ferrari Dino (292,500 credits), the 2010 Lamborghini Murciélago (750,000 credits) and the 2013 Ferrari LaFerrari (2,250,000 credits). The dealership will remain in this location for the duration of the current playlist, but is likely to change or disappear once the next event begins, so players are encouraged to check back often to expand their collection.