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Which Songs Gained the Most From Their ‘GTA VI’ Extended Look Trailer Inclusion?
Rockstar Games' 30-second "Extended Look" trailer for Grand Theft Auto VI, released on 27 August, has driven sharp streaming gains for several featured songs, underlining the outsized promotional power of the long-running franchise ahead of the game's 19 November launch. The nearly half-hour preview has amassed over 19 million YouTube views, and Billboard reports that almost every track used in it saw a boost in US on-demand streams in the days that followed, spanning both decades-old classics and more recent releases.
Older hits benefiting include The Bellamy Brothers' "Let Your Love Flow" (up 43% to 422,000 streams), Depeche Mode's "People Are People" (up 89% to 221,000) and Cliff Richard's "Devil Woman" (up 386% to 321,000). The biggest gains, however, went to two 2021 dance tracks: Chimbala x Omega's "Se Me Nota (Agárrame)" surged 3,047% to 464,000 streams, while Elderbrook and Bob Moses' "Inner Light" rose 462% to 694,000 streams, with both also climbing into Shazam's US Top 200, "Inner Light" reaching number one. Further streaming activity is expected once the full game is released in November.
In short
- GTA VI trailer boosted streams for nearly all its featured songs.
- "Se Me Nota (Agárrame)" jumped 3,047%; "Inner Light" rose 462%.
- Classics like "Devil Woman" and "People Are People" also gained sharply.
Explained simply
Grand Theft Auto VI is the next instalment in Rockstar Games’ open-world video game series, known for its large fictional settings, characters and soundtrack. Its trailers and games can introduce music to millions of players and viewers, giving songs a new audience years after release.
The songs in the trailer span several decades and genres, from older hits by the Bellamy Brothers, Depeche Mode and Cliff Richard to newer dance tracks by Chimbala and Omega, and Elderbrook and Bob Moses. Streaming services let listeners play songs on demand, while Shazam identifies music people hear; activity on both can show when a track is attracting fresh attention.
The connection matters to artists and the music industry because games can act as prominent platforms for songs. The scale of any lasting effect will become clearer after the full game is released.
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