YouTube and Variety will launch the inaugural Creator Festival at the Toronto International Film Festival on 10 September, screening new work by creators Mark Vins and Ziwe. The event brings YouTube-led productions into TIFF’s industry programme, signalling the platform’s effort to position prominent online creators alongside established film and television talent.

Vins, from Brave Wilderness, will premiere “Reef to Ridge”, a feature-length documentary following an expedition in the Galápagos to film endangered species. Ziwe will debut two episodes of “You’d Be an Iconic Guest”; both screenings will be followed by Q&As with Variety executive editor Matt Donnelly, before the programmes are released exclusively on YouTube later in 2026.