Prime Video’s Prequel to a 25-Year-Old Classic Becomes an Instant Streaming Obsession
- Elle, a Legally Blonde prequel series, launched on Prime Video July 1 and became an instant streaming hit
- The show ranks #1 in the US and top 10 in 50+ countries after its full-season premiere
- The success reflects a studio strategy of using prequels to revitalise dormant franchises, following hits like Alien: Earth and IT: Welcome to Derry
Prime Video’s surprise prequel series races to No. 1 in the U.S. and dominates charts in more than 50 countries worldwide.





