Is paying artists enough to convince them to embrace AI?
- Pippa pays artists when their style is used in AI generations
- Per-generation payments are tiny: $0.005 per image, $0.003 per video second
- Firm likens model to Spotify, despite that platform's own royalty criticisms
Pippa, a text-to-video AI startup, is trying to win over artists who have long accused generative AI companies of training models on their work without permission or payment. Rather than scraping art without consent, Pippa pays artists directly whenever a subscriber generates an image or video clip in…