Halo: Campaign Evolved shows love for Craig, the ugly brute who became an internet meme after Halo Infinite’s controversial first demo
Halo: Campaign Evolved includes an apparent tribute to “Craig”, the Brute character whose unpolished appearance in Halo Infinite’s first gameplay demo became a widely shared internet meme. The reference acknowledges a moment that drew criticism of the game’s visuals and became emblematic of concerns surrounding Infinite’s early presentation.
Craig’s image was notably used in promotional material for a limited-edition Halo Infinite game case, showing that the developers embraced the meme after its initial negative reception. The nod in Campaign Evolved links the remake to a more recent and memorable chapter in the series’ history.
- Campaign Evolved appears to reference Halo Infinite meme character Craig.
- Craig became famous after Infinite’s criticised 2020 gameplay reveal.
- The franchise has since embraced the meme.