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‘Heated Rivalry’ Success Sparks New Publishing House From Gay Adult Entertainment Giant Falcon | NakedSword (EXCLUSIVE)
Falcon | NakedSword, the San Francisco-based gay adult entertainment company behind the hit series "Heated Rivalry," is expanding into publishing with a new erotic fiction imprint called FalconInk. The move comes just nine months after "Heated Rivalry" became a global success, and reflects the company's ambition to reach beyond its traditional audience, including women, who make up a large share of the M/M romance readership.
FalconInk will operate through three imprints: Falcon Books, NakedSword Books and Raging Stallion Books. It has already released two novellas, "Hard Ball" and "Wild Game: Open Season" (out 10 September), both available as paperbacks, ebooks and audiobooks narrated by adult performers. A launch party is planned for 29 August at Book Soup in West Hollywood, and executives say the venture will also serve as an incubator for future film and television adaptations.
In short
- Falcon | NakedSword launches erotic fiction publisher FalconInk.
- Follows success of gay romance series "Heated Rivalry".
- Aims partly to reach women in M/M romance market.
Explained simply
Falcon | NakedSword is a San Francisco-based company that produces adult films and series for gay audiences. For many years it operated in a specific, adult-oriented niche market.
The turning point came with "Heated Rivalry," a series that unexpectedly reached a much wider audience than the company's traditional viewership. Notably, the series found a large female audience, tapping into a broader market of women interested in romantic and erotic fiction featuring male characters.
This success prompted the company to expand beyond films into publishing, with books as potential source material for television and film. The move positions the company as a broader entertainment firm reaching audiences beyond its original market.
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