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Madison Beer talked her way to a ‘Fortnite’ collab
Madison Beer has secured a collaboration with Fortnite as the latest addition to the game's Icon series, following celebrities including Addison Rae, Sabrina Carpenter, and Travis Scott. The pop star publicly requested the partnership earlier this year during an episode of Hot Ones, where she declared her love for the game and appealed directly to Epic Games for a cosmetic skin, calling Fortnite one of the things she is "obsessed with" and would "die for".
The collaboration launches at 1am BST on 25 September. Epic Games confirmed the partnership on social media, and to mark the occasion, players can participate in a special Madison Beer icon cup, with top performers in each region earning the Satin Angel Madison outfit and matching angel wings back bling. Beer will also be streaming the game on her Twitch account on 25 September.
In short
- Madison Beer secured Fortnite Icon collaboration after publicly requesting one in interview
- Launch on 25 September includes special tournament with exclusive cosmetic rewards
- She's joining other celebrities in Fortnite's ongoing Icon series initiative
Explained simply
Fortnite is an online game in which players compete and explore, often using outfits and other cosmetic items to customise their characters. Its Icon series brings real-world performers and creators into the game through themed items and appearances.
Madison Beer is an American pop singer who has also built an audience online. Epic Games, the company behind Fortnite, has previously added musicians and other celebrities to the series, including Addison Rae, Sabrina Carpenter and Travis Scott. Such collaborations connect the game with fans of the featured people and give players new ways to customise their characters.