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Official Street Fighter 6 Fragrances Let You Smell Just Like Juri, Ed, and Ingrid
Capcom has licensed a range of Street Fighter 6 home-fragrance sets based on Ed, Ingrid and Juri, produced with Japanese brand Gaming Fragrances. The collaboration turns character themes into room scents rather than wearable perfumes, extending the game’s merchandising into everyday lifestyle products.
Each ¥6,850 (about $42.15) set includes a wooden diffuser and fragrance oil, with releases due to ship in October 2026. Ed’s scent combines bergamot, vetiver and herbs; Ingrid’s uses citrus, florals and woody notes; and Juri’s is a fruity floral blend featuring berries, passion fruit and violet. Users are instructed to add three or four drops to the diffuser, while Capcom has previously released character-specific Street Fighter perfumes in 2024.
In short
- Street Fighter 6 receives three official room-fragrance sets.
- Ed, Ingrid and Juri each have distinct scent profiles.
- The ¥6,850 diffusers ship in October 2026.
Explained simply
Street Fighter 6 is a fighting video game made by Capcom, released in 2023. The game features distinctive characters who each have unique fighting styles and visual themes. Like many successful video game franchises, Street Fighter has spawned a range of merchandise.
Capcom has partnered with Gaming Fragrances, a Japanese fragrance brand, to create home-fragrance sets inspired by characters from the game. Each set consists of a wooden diffuser and fragrance oil, and users add drops of oil to the diffuser to create a scented room. Priced at around $42 per set, these products are designed to evoke each character's personality through distinct scent profiles.
Video game companies increasingly create lifestyle products to keep their franchises relevant in fans' everyday lives. Capcom released character-specific perfumes in 2024, establishing fragrance as part of its merchandise strategy. This expansion into home fragrances demonstrates how gaming franchises now extend into home and wellness product categories beyond traditional merchandise.