Pitbull has been added to the lineup for Billboard Latin Music Week 2026, where he will take part in an exclusive "Superstar Q&A" session. The event, regarded as the longest-running and most influential gathering in Latin music, returns to the Faena Forum in Miami Beach from 19 to 22 October, and his appearance follows a string of high-profile achievements including a Guinness World Record and sold-out international tour dates.

The Cuban-American star joins a bill that already features Greeicy, Jay Wheeler, Jessi Uribe, Kany García, Lola Índigo, Paola Jara, RaiNao, Rawayana, Ryan Castro, Trueno and Zhamira, with further names to be confirmed. This year's edition carries the theme "Global Consolidation" and will include performances, panels, workshops and networking events, running alongside the 2026 Billboard Latin Music Awards on 22 October, which will be broadcast live on Telemundo and Peacock.