Now Morrisons joins the Christmas advert wars: Festive film riffing on Goldilocks and the Three Bears does battle with James Norton for M&S and John Lewis’s Kristin Scott Thomas
- Morrisons’ Christmas advert reimagines Goldilocks and the Three Bears.
- Baby Bear brings his girlfriend home for Christmas dinner.
- John Lewis’s advert has faced criticism over its portrayal of grandchildren.
Morrisons has entered the Christmas advertising season with a film that recasts Goldilocks and the Three Bears as a family preparing for an unexpected guest. The advert highlights Morrisons’ message about Christmas traditions and food for gatherings, while joining a crowded contest for retailers’ festive campaigns. In the…