
Netflix To Stop Biannual Viewership Reports, Opting Instead For Yearly Data Dump Amid Scrutiny Over Audience Retention
- Netflix will publish audience data annually from 2027.
- The change comes amid concern over returning-series viewership declines.
- Netflix says later seasons are performing within expectations.
Netflix will stop publishing viewership reports twice a year and instead release a single annual engagement report from the first quarter of 2027. The company says the move will keep attention on revenue and operating profit, but it reduces the frequency of publicly available audience data as Netflix…







