From ‘The Devil Wears Prada’ to ‘The Invite,’ Costume Designers Shatter the Myth Behind Dressing Contemporary Characters: ‘It’s Very Difficult’
- Contemporary costume design relies on character and story, not just shopping.
- Designers use clothing to reflect time, place and personality.
- Brand placements can put pressure on creative choices.
Costume designers said contemporary clothing in film is often mistaken for simple shopping, when it requires careful research and storytelling to make a character’s world and personality feel authentic. At a roundtable during the SCAD Savannah Film Festival, they described how clothing can document a period, reflect a…