USOPC considering plan to sell stake in Team USA as LA Olympics approach
- USOPC is exploring selling a stake in Team USA’s commercial rights.
- A new venture could replace its LA28 partnership after 2028.
- The committee says the model is still in development.
The US Olympic and Paralympic Committee is developing a commercial venture that could sell investors a stake in Team USA’s commercial rights in exchange for capital. The proposal would be a major shift for the non-profit, which depends heavily on sponsorship and licensing income, and comes as interest…